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These three elements are suited ingredients that must use in every speech if you want your audience to keep listening long after you have done speaking.

They take their roots in antique Greece.

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The antique Greek orators studied the most efficient speeches ever made in all of history and reached the end that all those speeches had these three elements.

You can be sure that they will go a long way in development your speeches impactful and unforgettable.

1. Ethos This is the root word for "ethics". It refers to the your integrity as the speaker as well as the character of your message. In essence, it refers to your credibility, sincerity and believability.

The more credible you are as a speaker, the more receptive your listeners will be.

For instance, population would rather listen to a healing physician deliver a speech on Hiv/Aids than they would a motor mechanic. Similarly, the mean audience would rather listen to a motor mechanic deliver a speech on automobile repairs than a healing doctor.

"Ethos" is also demonstrated in your mannerisms, accent and intonation. Your message will be better received if you are natural and authentic.

It is essential to learn from others but you must always stay true to yourself.

2. Logos This is the root word for "logic". Every speech must be logical.

Remember that in chapter one, I mentioned that social speaking is "...deliberate and structured..." You cannot afford to wander or take your audience for granted.

Whenever you are privileged to speak in public, ensure that your presentation is logical, systematic, intelligent. This boils down to two things-research and reflection.

Research will furnish you with facts and figures.

Reflection will help you compose those facts and figures in a way that will reinforce your message.

Your arguments should be reasonable. This can only happen if you reason.

3. Pathos This is the root word for "passion." This refers to emotions, sympathy and imagination.

Pathos deals with the emotional petition of your presentation.

Every efficient speech has an emotional component. population buy things for emotional reasons not for logical reasons. Think about the any women who have as many as 50 pairs of shoes in their closets.More often than not, they keep those shoes because of how they "feel" when they wear them.

If you watch the adverts on Cnn or Bbc and other global Tv networks, you'd see how much emphasis advertisers place on the emotional component of their products.

In essence, population are emotional. It's foremost to take note of this because every speech is like a sales pitch. You want your audience to buy into your message or mindset so you must have the right emotional petition to match your objective.

You don't smile when you ought to be sober neither do you frown when you are development an animated point. More so, avoid speaking in a monotone.

Infuse emotions-anger, joy, sobriety, fear, desperation, confidence, displeasure, satisfaction, serenity and other emotions when necessary.

Let's go over the three key elements again:

1. Ethos-your integrity and the character of your message.

2. Logos-reasoning, facts and figures.

3. Pathos-emotional petition and imagination.

Three Key Elements of Every Great Speech

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